SOCIAL ACTION SLOGAN MAKER

STEP 1:  FIND AN INFOGRAPHIC  

STEP 2: USE THE INFOGRAPHIC TO GET FACTS

40% OF FOOD IS WASTED  

1 IN 6 AMERICANS GO HUNGRY A DAY

 

STEP 3:  SUPERCHARGE THE FACTS BY ADDING SOME POWER WORDS:

40% OF FOOD IS WASTED  -->  STOP WASTING FOOD

1 IN 6 AMERICANS GO HUNGRY --> EVERYONE DESERVES 3 MEALS A DAY

 

STEP 4:  SEARCH FOR INSPIRATIONAL ICONS:

Adding a picture to your embroidery, sign, T-shirt, etc. is likely to make it more eye-catching.

oh my god wow GIF

Try to think up an image that captures the words you are using.  For example, if you are talking about hunger, maybe draw a stomach with the word “food” inside crossed out.

Can’t think of an image? Go onto Google, type in the social issue you have picked, PLUS add the word “icon“.

 

STEP 5 (OPTIONAL):  WORDPLAY!

Spice up your slogan by playing with words.

We Waste Food, While Others Waste Away

Hunger for change: Stop wasting food while others go hungry.



Here’s another example using E-Cigarettes:

 

STEP 1:  FIND AN INFOGRAPHIC

 

STEP 2: USE THE INFOGRAPHIC TO GET FACTS

E-cigarettes release metals into your lungs that cause cancer.

Nicotine Harms Teen Brain Development

 

STEP 3: SUPERCHARGE THE FACTS BY ADDING SOME POWER WORDS:

E-cigarettes release metals into your lungs that cause cancer --> E-Cigarettes = Cancer's new BFF

Nicotine Harms Teen Brain Development--> #Nicotine #FastestWayToStupid

 

STEP 4:  SEARCH FOR INSPIRATIONAL ICONS:

 

STEP 5 (OPTIONAL):  WORDPLAY!

win medals, don't smoke them

Nicotine’s bad for teens